Once upon a time…


Back in 1997.

A new graphic design agency in Melbourne, Lemonade was born out of the love of branding and graphic design.

Through the next 17 years the branding company became one of Melbourne’s best graphic design, brand and web design agencies and won numerous design awards, growing to a staff of 20+ and working with some the nations best known brands.

However, the landscape has changed, and small businesses like yourself, want easy to self manage, stylish and powerful website solutions that are affordable and won’t break the budget, underpinned by well thought-out and crafted branding solutions

This is why Squarely was founded. Your brand and web agency.


I had a dream…

Being a passionate graphic designer and self-taught Squarespace expert, after using Squarespace for smaller clients for over 10 years, I came to a point where I wanted to create a brand and web agency that specifically developed websites solutions on the Squarespace platform for small businesses, while also helping them with their brand.

Working with over 1000 small, medium and large businesses over my 25+ year career, I also wanted a platform where I could help clients not only in Melbourne, but anywhere on the planet. I understand what a small business needs, especially after running my own, and serving other businesses for over the past 20 years

Squarely can help any small business in Australia from the comfort of their own home, office, worksite or beach chair.

Let’s find out what you need, and we’ll take care of the rest.


What makes me tick

Born and bred in Melbourne, I love spending time with my wife Diana and daughter Ivy. I’m also a passionate photographer and love nothing more than a Spritz after a long day at work.

Things that get me excited are Modernist architecture, great typography, vintage cars, bikes, boats, cooking and swimming in the Mediterranean.

I love chips (too much), can make a mean San Choy Bau and am big fan of old school 80’s hip-hop.

So, this is starting to sound like a dating profile…However, this is me, the person you’ll be working with to design and create you an incredible Squarespace website and brand for your business.

Enough about me, what about you?


Follow me on Instagram

Why use Squarely for your small business website and brand?